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Online Virtual Fundraising
UP TO 50% profit

Virtual Online Fundraiser

Midland Fundraising makes it simple to run a virtual fundraiser with a 100% online, contactless fundraising experience. You can register in minutes and launch right away—no in-person collecting, no handling cash, and no paper order forms or catalogs.

With our online fundraising program, everything happens online—sharing, shopping, and secure payment processing. That means no upfront costs, no inventory to manage, and no leftover products to worry about. Supporters can order from anywhere, and purchases are shipped directly to their door (or to your organization, depending on your fundraiser setup).

Once your sale wraps up, we’ll send your group a profit check—easy and stress-free. Our online fundraiser option is available for most of our fundraising catalogs (excluding cookie dough), including: Holiday Wishes, Spring in Bloom, Popcorn And Candy, Popcorn And Nuts, On The Go Totes, Candles, and Sweets and Treats.

Need something more custom for your school, team, or nonprofit? Reach out—we’re happy to help you pick the best online fundraising option for your goals.

Ready to launch your online virtual fundraiser? Get started today!

  • Direct To Home Shipping Available!
  • Prices As Low As: $10.00
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  • Home Button Logo | Presented by Midland Fundraising Free Supplies: Every fundraiser comes with helpful extras like custom parent PDFs, Spanish translations, free prize options, and more—so you’re not starting from scratch.
  • Mobile Phone Icon | Presented by Midland Fundraising Mobile-Friendly Online Store: Your supporters shop from any device with an easy, shareable online store. Orders ship directly to the purchaser, which means no cash collection and no product delivery headaches.
  • Chat Button Icon | Presented by Midland Fundraising Customer Support: You’re never on your own. You’ll get a step-by-step guide plus a dedicated fundraising consultant to help before, during, and after your sale.
  • Trophy Icon | Presented by Midland Fundraising Easy Product Distribution: When group delivery is used, your order arrives sorted and labeled by seller, making pickup day fast, organized, and stress-free.
  • Rocket Icon | Presented by Midland Fundraising Real-Time Reporting: Stay in control with our Coordinator Resources Portal. Track sales in real time, monitor progress, and keep your fundraiser on pace to hit your goal.

Why This Fundraiser is the Easiest Ever!

100% Online + Contact-Free

Run a virtual fundraiser without the usual chaos. There are no catalogs, no paper order forms, and no cash collection. Supporters shop online and payments are processed securely—simple for you, simple for them.

Easy From Start to Finish

You’ll receive custom fundraising info and shareable shopping links (perfect for text, email, and social posts). Supporters place orders online, and items can be shipped directly to their home (or delivered to your organization, depending on your setup).

No Upfront Costs + No Leftover Inventory

Get started with zero upfront investment and no product leftovers to deal with at the end. Once your fundraiser wraps up, we send your group a profit check—clean, easy, and stress-free.

Ready to Boost Your Fundraising Success?

Contact us today to get started!

Schedule Now

How Our Virtual Fundraiser Works

1) Simple Setup

Register online and you’re ready to roll. We’ll email you custom fundraising details plus shareable shopping links you can send to families, friends, and supporters in minutes.

2) Seamless Sales Process

Supporters shop directly in your online store, so there’s no catalog passing, no paper order forms, and no money collection. Orders are placed online and shipped straight to their door (or delivered to your organization, depending on your setup).

3) Hassle-Free Management

Watch your fundraiser grow with real-time sales tracking inside our Coordinator Resources Portal. When the sale ends, we send your group a profit check—with no upfront costs and no leftover product to manage.

Ready to Get Started?

Join us now and make your fundraiser a success!

Start Now
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Virtual Online Fundraiser Catalog Options

UP TO 50%profit

Holiday Wishes Fall Catalog Fundraiser

Spring-in-Bloom-Fundraiser-Catalog_S25-cover
UP TO 50%profit

Spring In Bloom Catalog Fundraiser

On the go totes Fundraising catalog cover 2024 | Presented by Midland Fundraising
UP TO 45%profit

On The Go Totes Catalog Fundraiser

sweats and treats 2025 catalog | Midland Fundraising
UP TO 50%profit

Sweets And Treats Catalog Fundraiser

Popcorn-Chocolate-Fundraiser-Cover-2025
UP TO 50%profit

Popcorn And Chocolates Catalog Fundraiser

Popcorn and Peanuts Fundraising catalog cover 2024 | Presented by Midland Fundraising
UP TO 50%profit

Popcorn And Peanuts Catalog Fundraiser

candle Fundraising catalog cover 2024 | Presented by Midland Fundraising
UP TO 45%profit

Heritage Candle Catalog Fundraiser

Virtual fundraising is a way to raise money completely online—no catalogs, no paper order forms, and no collecting cash. With Midland Fundraising, we’ll email you a simple instruction letter you can forward to your group. Each seller sets up their own unique online store link and shares it through text, email, or social media.

Supporters shop directly from your selected fundraising catalog online, and orders are shipped straight to the buyer (or to your organization, depending on your setup). When your fundraiser ends, we’ll send your group a profit check within 10 business days—easy, fast, and totally contact-free.

Setting up your Virtual Online Fundraiser is quick and easy. Just fill out the “Schedule Now” form on our website, and our team will take it from there. Once you’re registered, we’ll send everything you need to launch—your setup details, sharing links, and coordinator resources—so you can start promoting right away.

The biggest challenge with virtual fundraising is simply making sure everyone actually reads the instruction email and takes action. Since everything happens online, your success depends on participants sharing their unique store links early and often.

To keep things running smoothly:

  • Explain the “why.” Share what you’re raising money for and why it matters—people participate more when the purpose feels real.

  • Set a clear launch time. Pick a day and time for everyone to send their links (ex: “Tuesday at 6 PM we all text our link to 20 people”).

  • Make it a team effort. Encourage a quick follow-up message a few days later to boost orders and keep momentum going.

With a simple plan and a strong message, virtual fundraisers can be incredibly effective—and surprisingly easy to manage.

Yes! Your Virtual Online Fundraiser can absolutely be integrated into your existing website. We can provide shareable shopping links (and any needed info) so you can add your fundraiser to a page, post it as a banner or button, and direct supporters straight to your online store for easy ordering.

Consistent communication is the secret sauce for a successful virtual fundraiser. Keep your community in the loop by sharing regular updates through social media, email, and text—and always include your fundraiser link so supporters can shop or share in seconds.

Easy ways to stay engaged:

  • Post progress updates (ex: “We’re 60% to our goal!”)

  • Share reminders + deadlines (“Only 3 days left to order!”)

  • Highlight what funds support (“New uniforms, field trip, classroom tech, etc.”)

  • Give quick shoutouts to top sellers or classes to keep momentum up

  • Encourage supporters to share the link, not just buy

The more often your community sees the fundraiser (without it feeling spammy), the more likely they are to participate and spread the word.

Nope — it’s completely free to start a virtual online fundraiser with Midland Fundraising. There are no upfront fees to launch, and we provide the materials and resources you need to get rolling—so your group can start fundraising quickly and confidently.

Most Virtual Online fundraisers with Midland Fundraising run for 2–3 weeks—it’s the sweet spot that gives supporters enough time to shop while keeping excitement high.

Need a little more time? No problem. We can extend your fundraiser up to 4 weeks to better fit your school or group’s schedule and help you maximize results.

Fast — you can typically start your Virtual Online fundraiser within 24 hours. Once we enter your details into our system, we’ll send an email confirmation with everything you need, including simple instructions and share-ready links you can send to your group right away.

Nope — there are no minimum order or sales requirements with Midland Fundraising. Our virtual online fundraiser is designed to be flexible for groups of all sizes, so whether you’re a small club or a whole school, you can run a successful fundraiser without worrying about hitting a minimum.

For Virtual Online fundraising, our biggest top performers are:

  • Holiday Wishes (best for fall + winter fundraising — super giftable and easy to share)

  • Spring In Bloom (perfect for springtime giving, fresh seasonal favorites)

  • Popcorn Programs (a consistent top earner because it’s an easy “yes” item for almost everyone)

These catalogs tend to do especially well online because they’re seasonal, high-demand, and widely appealing, which helps supporters feel confident ordering through a link. If you tell us your fundraiser dates and what kind of group you’re running (school, sports team, church, nonprofit), we’ll help match you with the best catalog for your timeline and profit goals.

You’ll have support the whole way through. Midland Fundraising provides automated emails (so you don’t have to wonder what’s next) plus a dedicated team that can help guide you from setup to finish.

That means you get clear instructions, helpful reminders, and real people you can reach out to—so your virtual fundraiser stays organized, runs smoothly, and hits your goals.

We’ll help you set a goal that actually makes sense for your group—not a random number you’re hoping to hit. Midland Fundraising will work with you to choose an achievable fundraising goal based on our experience, your group size, and what you’re raising money for.

Our goal-setting process is simple and collaborative:

  • We look at your timeline (2–4 weeks)

  • Your number of sellers/supporters

  • Your fundraising need (equipment, trips, supplies, fees, etc.)

  • And your group’s reach (families, community, alumni, social sharing)

That way your goal is realistic, motivating, and aligned with what your group can accomplish—and you’ll have a clear plan to get there.

Yes — absolutely! Midland Fundraising lets you mix and match products so your fundraiser fits your group’s style and your supporters’ preferences. That means you can create an ideal product mix that’s easier to sell, more fun to promote, and more likely to boost overall participation.

Yes! Midland Fundraising provides your group with promotional posters and the selling materials you need to help your fundraiser take off. We also include kickoff videos to make launching easy and exciting.

To help boost participation even more, we can also support promotion through email and social media marketing that directs supporters to your fundraiser right from our website.

Yes! Sellers can absolutely earn prizes. Midland Fundraising offers standard prize programs as well as customizable prize options to help motivate participants, increase sharing, and boost overall fundraiser engagement.

Yes! Midland Fundraising offers a free teacher bonus program as part of our Teacher Reward Program. We love supporting educators, and this program is our way of saying thanks for all the effort teachers put into helping a fundraiser run smoothly and successfully.

Yes — absolutely! Midland Fundraising works with groups of all sizes, including small teams, clubs, classrooms, and local nonprofits. You’ll still get the same support, resources, and guidance to help you run a smooth fundraiser and reach your goal—no matter how big (or small) your group is.

Not many at all — and in most cases, you can run a Midland fundraiser with just one coordinator. We know volunteers can be hard to find, so our Virtual Online fundraiser is built to be easy enough for solo facilitation, with simple tools, clear instructions, and support along the way.

The best time to start a Virtual Online fundraiser is early in your season, before calendars get packed and attention gets pulled in a hundred directions (especially heading into the holidays). Launching early helps you:

  • Capture stronger engagement and sharing

  • Give supporters more breathing room to shop

  • Avoid competing with major holiday events, travel, and end-of-year schedules

If you tell us your ideal start window, we can help you pick the best dates to maximize participation and sales.

Not at all! While we work with a lot of schools, Midland Fundraising supports all kinds of groups, including:

  • Sports teams and booster clubs

  • Churches and faith-based organizations

  • Nonprofits and community groups

  • Youth programs and clubs

No matter what type of organization you’re part of, we’ll provide tailored resources and guidance to help you run a smooth fundraiser and reach your goal.

If something arrives damaged or missing, don’t worry — we’ll take care of it quickly. Just call or email our team to report the issue, and we’ll work to send a replacement within the week so your supporter is taken care of with minimal hassle.

There isn’t a hard “one-size-fits-all” deadline — but we do recommend signing up early so you get the best dates and plenty of time to plan and promote. That said, Midland Fundraising is flexible, and we’ll work with your schedule to help you launch your Virtual Online fundraiser at the time that makes the most sense for your group.

No problem — we get it, schedules change! Midland Fundraising is flexible, and we can reschedule or adjust your fundraiser dates if something comes up. Just reach out to our team as soon as you know you need a change, and we’ll help you update the plan so everything still runs smoothly.

We offer fundraiser dates year-round, and we’ll work with you to choose the best window based on your group’s calendar, goals, and what you’re raising money for. Once you reach out, we’ll help you pick dates that avoid major conflicts (sports schedules, holidays, school breaks, big events) and set you up for the strongest results.

Motivation comes down to two things: momentum and recognition—and we’ll help you with both. Midland Fundraising provides strategies, incentives, and support to keep participation strong from launch day through the final push.

Here are a few proven ways to keep energy high:

  • Set mini-goals (daily or weekly targets) so progress feels achievable

  • Do quick shoutouts for top sellers, most improved, or “first sale” wins

  • Use prizes and incentives to spark friendly competition

  • Schedule a “share night” where everyone texts/emails their link at the same time

  • Post updates like “We’re 75% to goal!” to keep supporters engaged too

And if you ever feel stuck mid-fundraiser, our team is here to help you adjust your game plan and keep the excitement rolling.

Anyone who has your Group ID can sign up as a seller and start sharing their unique online store link to support your fundraiser. This makes it easy to include students, parents, family members, staff, and other supporters—so more people can help raise money for your cause.

You’ll receive your funds fast. Once orders are processed, Midland Fundraising will mail a profit check to the location of your choice within 10 days.

Yes! Online sales absolutely count toward prize eligibility. That means every order placed through a seller’s link helps them qualify for prizes—so promoting digitally (text, email, social media) can actually boost both sales and motivation.

Once your fundraiser ends, prizes are shipped to your designated school or organization for easy distribution.

Sellers can track their progress anytime using a real-time sales dashboard on our platform. It makes it easy to see individual sales performance, set personal goals, and stay motivated throughout the fundraiser.

As the coordinator, you can see sales by participant inside your Coordinator Resources Portal. The dashboard shows detailed sales data for each seller, so you can:

  • Track progress in real time

  • Spot who might need a little extra encouragement

  • Recognize top sellers (or most improved!)

  • Keep your fundraiser on pace to hit your goal

Yes — online selling is one of the best things sellers can do to help your fundraiser succeed. When sellers register and share their link, it:

  • Expands your reach beyond local supporters (family, friends, coworkers, out-of-town relatives)

  • Makes it fast and easy to sell through text, email, and social media

  • Helps supporters order instantly with secure online checkout

  • Often leads to more participation and more total sales

Bottom line: the more sellers who sign up and share online, the stronger your fundraiser results.

Yes! Your fundraiser uses a Group ID, and each seller creates their own unique selling link using that Group ID. We’ll send you an instructional letter with the exact steps, so setting it up is quick and easy—and every sale is tracked to the correct participant and group.

If anything comes up with online selling, you’re not on your own. Midland Fundraising’s customer service team is ready to help troubleshoot and resolve issues quickly, so your fundraiser stays on track and the selling process stays smooth for coordinators, sellers, and supporters.

Your online shop typically closes when your fundraising campaign ends. If you need a little extra time (or want to adjust your end date), we can often modify the shop’s closing date to better fit your group’s schedule and keep your fundraiser running smoothly.

Your Group ID is included in your instructional letter and your welcome materials, and it’s also sent to you by email—so it should be right in your inbox. If you can’t find it, no worries—just reach out and we’ll help you locate it quickly.

Yes — our online platform can allocate sales credit across multiple participants when needed. This is a great option for families with more than one seller or groups that want a more collaborative approach. It helps keep things fair, encourages teamwork, and supports a “shared success” fundraiser culture.

Facebook and Instagram are perfect for virtual fundraising because they make sharing fast, easy, and repeatable. Once sellers are registered, they can use our social media tools to share their personalized store link right to Facebook and Instagram—so supporters can click, shop, and checkout in seconds.

Best practices for getting more sales on social:

  • Post at kickoff (announce the goal + why you’re fundraising + link)

  • Share reminders 2–3 times per week (keep it consistent, not spammy)

  • Use Stories for quick link-sharing and countdowns

  • Ask supporters to share your post to help you reach more people

  • Post a final-week push (“Last chance to order!”)

The more sellers share their links (and keep sharing throughout the fundraiser), the more visibility you get—and the bigger your results tend to be.

The best way to boost online fundraiser sales is simple: share your link early, share it often, and make it personal. A quick message from someone you know beats a generic post every time.

Here are the top strategies that work:

  • Text your link to friends & family (fastest way to get orders)
    Pro tip: send it to 20 people on day one, then follow up with a friendly reminder a few days later.

  • Post on social media (Facebook + Instagram)
    Share at kickoff, then post updates like “we’re halfway to our goal” or “last chance to order!”

  • Send personalized emails
    A short email to coworkers, extended family, neighbors, or community contacts can bring in big support—especially when you explain what the fundraiser helps pay for.

  • Use engaging content
    Add a quick photo, short video, or a simple “thank you” update to keep your fundraiser visible and build momentum.

The more consistently sellers share their direct store link through text, email, and social posts, the more your fundraiser reaches new people—and the more sales you’ll see.

Yes! Midland Fundraising offers a mass emailing feature that lets you share your fundraiser with a large group of supporters quickly and easily. It’s a great way to get your message in front of more people at once—boosting visibility, participation, and overall sales.

Pro tip: Send one email at kickoff and a shorter reminder email near the end for a strong final push.

Online orders are shipped directly to the address the buyer enters at checkout (within the contiguous U.S.). That way, supporters get their items delivered straight to their door for a smooth, convenient experience.

Yes! In your Coordinator Resources Portal, you can view your online sales activity in real time and monitor where sales are coming from, helping you see what’s working and where to focus your promotion for even better results.

Yes! That’s one of the best parts of a Virtual Online fundraiser. Midland offers nationwide shipping (within the contiguous U.S.), so friends and family can support your fundraiser from anywhere and have their items delivered directly to their home.

You can see your totals anytime. Our Coordinator Resources Portal updates sales in real time, so you can continuously monitor your fundraiser’s progress, track momentum, and see exactly how close you are to your fundraising goal.

Yes! Our Virtual Online fundraiser is flexible, and in many cases we can extend your fundraising dates if you’re close to your goal and want a little extra time to finish strong (or even exceed it). Just reach out to our team and we’ll help adjust your timeline.

Registering is quick and easy. Just follow the steps in the instruction letter included in your packet/welcome materials. When you’re ready, use the registration page to sign your student up and create their seller link: https://fundraisingshoppingcart.com/register/

Once they’re registered, they’ll be able to share their personalized store link by text, email, or social media to start earning sales right away.

The easiest way is through our real-time tracking system in the Coordinator Resources Portal, where you can monitor sales anytime without spreadsheets or guesswork.

At the end of your fundraiser, you’ll also receive comprehensive reports that break down total sales and profits, so you have a clear, detailed snapshot of your fundraiser’s results.

We keep the money side simple and straightforward.

Once your fundraiser ends, we’ll calculate what’s due and handle the final totals with you:

  • We only bill you after the campaign wraps up—there are no upfront costs.

  • If your online credits are greater than any cash collected, we’ll mail you a profit check within 10 business days.

  • If, for any reason, there’s a remaining balance due to us, we’ll send a simple invoice for the difference.

Either way, the goal is the same: a smooth closeout process and fast access to your funds.

Your profit with Midland Fundraising depends on a few key factors—like which program/catalog you choose, how many sellers you have, and how actively your group shares their links. Groups with strong participation and consistent sharing typically see the best results.

We’ll help you set realistic expectations and aim for the best possible return by matching you with the right program for your timeline and audience. For the most accurate estimate, the best next step is to connect with one of our experienced fundraising reps so we can look at your group size, goals, and past performance (if applicable) and give you a clear earnings breakdown.

You won’t be waiting long. After your fundraiser ends and orders are processed, Midland Fundraising typically sends your profit check within 10 business days. In most cases, groups receive their funds within a couple of weeks of the fundraiser wrapping up, depending on processing and mail time.

Supporters can pay securely through our online store using all major debit and credit cards. This makes checkout quick and easy, which helps boost participation and keeps the buying experience smooth for everyone.

With a Virtual Online fundraiser, supporters typically pay at the time they place their order through the online store. That’s the option Midland recommends because it keeps everything clean and simple—no chasing payments, smoother order processing, and accurate tracking from start to finish.

(If you have a special situation, just let us know and we’ll help you choose the best approach.)

Yes. There’s no minimum sales requirement, and you still earn profit from whatever you sell. Every order placed through your fundraiser contributes to your total—so even if you don’t hit your original goal, your group will still receive money from the sales you did make.

Your profit per item stays the same, but your total profit increases as your sales volume goes up. So the more your group sells overall, the bigger the final profit check will be.

Midland Fundraising keeps pricing straightforward and transparent. You’ll only be billed for the product costs owed to us, plus any applicable flat-rate shipping charges (if your program includes them). Many of our fundraising programs offer free shipping, and we’ll make sure you have all terms clearly outlined in writing before your fundraiser begins—so there are no surprises.

Yes! You can track sales as they happen using our real-time online tracking inside the Coordinator Resources Portal. This gives you clear visibility into your fundraiser’s progress so you can stay on top of performance, celebrate milestones, and adjust your promotion strategy anytime.

The key is to make selling feel simple, fun, and achievable. Midland helps by providing incentives and a clear path to success—so kids stay motivated and parents know exactly what to do.

Here are a few proven ways to boost kid sales:

  • Use prizes + mini-goals: “Sell 5 items by Friday” feels doable and keeps momentum up.

  • Give them a quick script: A short message kids can copy/paste makes it way easier to ask for support.

  • Schedule a group “share night”: Pick a time when everyone texts their link to friends and family at once.

  • Celebrate wins publicly: Shoutouts for “first sale,” “most improved,” or “top seller” keep energy high.

  • Encourage repeat sharing: A reminder post/text a few days later often brings in a second wave of orders.

And since sharing is easy, sellers can quickly send their store links through social media, email, and text messages right from our platform—helping your fundraiser reach more people and drive more sales.

If an item arrives damaged or missing, we’ll take care of it quickly. Just contact us through our dedicated online support form and we’ll expedite the resolution—whether that means a replacement or a refund—so your supporter isn’t stuck waiting or inconvenienced.

Most orders are delivered within 2–3 weeks after your fundraiser ends. We aim for a quick turnaround, and tracking details are provided so you can monitor shipment progress and know when to expect delivery.

Yes! Customers receive tracking information for their orders so they can follow the shipment, see updates along the way, and get a clear idea of when their items will arrive.

Your order arrives sorted and labeled by seller, making distribution quick and organized. If your fundraiser includes prizes, those are included as well (when applicable), so pickup day is smooth and easy.

Orders can be shipped in the way that works best for your group. We offer flexible options, including:

  • Direct-to-supporter shipping (sent straight to each purchaser’s address)

  • Group delivery to a centralized location like your school or organization

Your shipping setup depends on the fundraiser structure you choose, and we’ll help you select the best option for your timeline and distribution needs.

Yes! Home delivery is available for many of our fundraising programs. Supporters can have their orders shipped directly to the address they choose, which makes the fundraiser easier for coordinators and more convenient for buyers.

Online Virtual Fall Catalog

The leaves are changing, and it’s time to do some fundraising! Don’t miss out on all the unique fall items we offer – watch to learn more.

Why Choose Us

With so many options to customize and perfect your fundraiser you will have to take a listen to see exactly why we are the best at what we do!

Make More Money

Want to make more money?! Who doesn’t! Take a listen to all the tips and tricks we have to make your fundraiser a success!

Kickoff Video With Prizes

Whose ready to fundraise?! Let’s get your order forms out and start selling –you don’t want to miss out on those prizes!

Kickoff Video Without Prizes

It’s as easy as 1,2,3 to get your fundraiser off the ground, see how!

Reminder Video

Don’t forget to pass out your order forms. We have 3 simple tips to make sure your fundraiser is easy and fun!

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Find the Perfect Fundraiser for Your Group Choose Us

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Empower Your Fundraiser with Midland Fundraising’s Online Platform

Virtual fundraising isn’t just a “nice option” anymore — it’s one of the easiest ways to raise money fast without chasing checks, sorting papers, or coordinating a big in-person event. With Midland Fundraising’s online platform, your school, team, church, or nonprofit can run a virtual fundraiser that’s simple to launch, easy to share, and convenient for supporters anywhere.

Whether you’re fundraising for new uniforms, classroom supplies, band trips, mission projects, or booster club needs, online fundraising helps you reach more people with way less stress. Let’s break down why virtual fundraisers work so well — and share some of the best virtual fundraising ideas you can run alongside your online sale.

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Benefits of Virtual Fundraisers

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Virtual Fundraising | Presented by Midland Fundraising
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Reach More Supporters (Way Beyond Your Zip Code)

One of the biggest perks of a virtual fundraiser is that it removes geography from the equation. Grandparents in another state? Alumni across the country? Friends from past seasons? They can all support your cause with a quick click. That’s a game-changer for school groups like band, choir, cheer, sports teams, clubs, and more.
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Save Money on Event Costs

No venue rental. No food costs. No decorations. No setup crew. Virtual fundraising is naturally cost-effective, which means more of what you raise goes directly to your goals. It’s a great fit for PTA/PTO groups, booster clubs, youth organizations, and nonprofits that want high impact without high overhead.s
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Make Participation Easy for Busy Families

Supporters can buy and donate from their couch, on their lunch break, or while waiting in a pickup line. That convenience typically means higher participation — because people are far more likely to support a fundraiser when it’s quick, simple, and mobile-friendly.
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Top Virtual Fundraiser Ideas to Boost Engagement

You can run your online fundraiser as-is, but adding a fun “virtual event” layer can seriously increase buzz, sharing, and sales. Here are some winning ideas that pair perfectly with an online store.

1) Live-Stream Talent Show or Concert

live stream event | Presented By Midland Fundraising

Perfect for choir, band, theatre, dance, and student groups. Stream performances on Facebook Live, YouTube, or Zoom. Charge a small “ticket” donation or encourage viewers to shop your fundraiser link during the show.
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2) Virtual Bake-Off or Cooking Class

Invite a local baker, teacher, or parent volunteer to host a live class. Participants donate to join, then share photos of their results. Bonus: theme it (holiday cookies, pizza night, “best cupcake,” etc.).
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3) Online Fitness Challenge

Great for sports teams, martial arts, gymnastics, and wellness clubs. Participants track workouts or steps for a week and collect pledges. Add a leaderboard and small prizes to keep it competitive and fun.
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4) Online Auction
online auction | Presented by Midland Fundraising

Auctions can bring in big dollars when the items are right. Ask local businesses for gift baskets, services, or experiences (and don’t forget “student-made” items). Use an online auction platform and promote it through email and social media.s
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Auction items that perform well:

  • Gift cards (restaurants, gas, coffee, local shops)

  • “Principal for a day” / “Coach for a day” experiences

  • Reserved parking spot

  • VIP game seating or event passes
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5) Virtual Raffle

Raffles are simple, fast, and super shareable. Pick a secure platform, sell digital tickets, then host the drawing live so everyone can watch. Keep prizes broad and exciting.
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6) Crowdfunding + Storytelling Campaign

crowd funding | Presented by Midland Fundraising
This is a great option for urgent needs, big trips, or one-time projects. The key is the story: what you’re raising money for, why it matters, and what supporters are helping accomplish. Post updates often so donors feel part of the journey.
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7) Virtual Run / Walk / Bike-a-Thonrun-a-thon | Presented by Midland Fundraising

Choose a set timeframe (like a weekend), let participants track progress with an app, and encourage them to post photos along the route. Add digital badges, shoutouts, and milestone prizes.
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8) Trivia Night on Zoom

Quiz Night | Presented by Midland Fundraising

Pick a theme (pop culture, sports, “teacher trivia,” local history) and sell team entry spots. Use Kahoot or a simple slideshow. It’s fun, easy, and perfect for schools and community groups.
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9) Virtual Workshop Night

online learning | Presented by Midland Fundraising

Host mini classes like painting, photography, budgeting, coding basics, “how to start a garden,” etc. Partnering with local experts or parents is a win-win. Donations unlock the class link.
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10) Video Game Tournamentvirtual tournament | Presented by Midland Fundraising
Ideal for middle/high school groups. Use bracket tools and have participants pay an entry fee. Make it even better with sponsors (local pizza shop, arcade, etc.).
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11) Social Media Challenge

promotion | Presented by Midland Fundraising

Challenges are awesome for visibility. Examples:

  • “Show us your school spirit” photo challenge

  • “Trick shot challenge” (sports teams love this)

  • “Lip sync battle” (clubs and youth groups go wild for it)

Use a catchy hashtag and encourage participants to tag your group + share your fundraiser link.
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12) Virtual Pet Show

Families love this one. Categories like “cutest,” “best trick,” and “most dramatic” make it hilarious. Entry fees or voting donations can raise a surprising amount.


Why Midland’s Virtual Fundraiser Makes It Even Easier

A lot of virtual fundraisers sound great… until you’re the one managing them. That’s where Midland shines.

With Midland Fundraising, you get:

  • A mobile-friendly online store

  • Easy link sharing for texts, emails, and social posts

  • Real-time tracking through your Coordinator Resources Portal

  • Orders shipped directly to supporters (or delivered to your group depending on setup)

  • No cash handling, no paper sorting, no order form chaos

It’s the kind of fundraiser that keeps coordinators sane — and makes supporters more likely to actually follow through.


Ready to Launch Your Virtual Fundraiser?

If you want a fundraiser that’s easy to run, easy to share, and easy for supporters to shop, a Midland virtual online fundraiser is the perfect fit. You’ll raise more with less stress — and you’ll actually enjoy the process (yes, really).

Get started today and we’ll help you choose the best virtual fundraiser option for your group.